Websites are no longer simply billboards.
What do you want to accomplish
Who are your  users
  • Home page
  • About
  • Blog
  • Contact
  • Landing Pages
Responsive design – check at
Content &  Context strategy
Functionality
Usability
Distribution Strategy
Social Strategy
Drop in Conversion
Engagement – who will respond , answer engage
Ability to  print & share pages
Keyword  identification & inclusion for Seo Optimization
Ability to create landing pages & lead captures forms
Unique page urls
Portfolio – images/video & Testimonials of past  jobs
Product catalog – Searchable digital- specs and description
E-commerce functionality
Set up of Analytics

Company email/s
Newsletter
Social authority & Social subscription, engagement
Social Commerce – content strategy …
FB, Gplus, linkin, YouTube
edin, IG, Twitter, blog , Youtube, Rss,
Other Cost
Web site Hosting 
I recommend Dreamhost.. http://www.dreamhost.com/hosting/
use code 28SQUARED2014 for discount of $119.00 fee
their support  is excellent, security is excellent
Themes & Plugins 
Customizing Pre-made Themes
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