The times they are a-changin’.
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Each garment I design can be worn multiple ways! It gives the wearer the option to become part of the garment to mold it, shape it, own it! Since I designed this first piece in the mid 1990’s the pieces themselves have evolved because of that consumer input! Now I’m rethinking all those signatures. This particular project will explore the carnival mas band busness model, a distinctive social commerce model, within the evolving fashiontech space!
Some garments can fit across several skus, sizes, it was a major selling point! These pieces were so versatile they moved from day to evening, work to play…
I am reviving that line as an upscale apparel blank series for artist designers and crafters. The challenge was/is keeping what works as an apparel item, without leaving so much of myself that it usurps the creative voice. While keeping enough to make it distinct!
Each designer has a signature. Something that is deeper than “Brand” that allows a garment that is his to be identified without checking the tag. it is not the obvious “logo”. Rather it may be one of any design elements or a combination of many! Over the year I developed a signature approach to fashion. It was not just the cut, nor the drape or even the textile surface design.
I have not written much about my fashion design. In the early days of this project I opted to focus on curating the work of others. Downplaying my line, brand style, so as to focus on the tech. I’m about to undertake the role of designer to tackle a challenge preventing a better exploration wthin this niche that of supplying the demand! I’m also asking other designer to contribute silhouettes!